Major telecommunications service providers such as MobiFone, Vinaphone and Viettel have rushed to offer subscriber promotions prior to the Lunar New Year festival.

MobiFone is offering a range of promotional programmes from now until the end of this month for both pre-paid and post-paid subscribers with bonuses and prizes including motorbikes, mobile phones and cash rewards worth VND11 billion ($500,000).

Subscribers would receive promotional codes when they charge money to their accounts and make phone calls, with MobiFone selecting the lucky prize-winner.

Until the end of January, Vinaphone’s post-paid subscribers will receive a 50 per cent free of cost services and free internal network calls not exceeding 10 minutes.

Moreover, Vinaphone’s network system will choose 6,000 customers to receive consolation prizes with bonus money paid to the customerss accounts; six lucky customers will receive an iPhone. The programme is due to run until February and is expected to help Vinaphone attract an additional 100,000 customers during the lunar year.

Viettel has also decided to extend the length of its VND1,000 unlimited daily calls programme until January 31 for new subscribers.

The provider has launched its Homephone 60 for the customers who use wireless phone services at a preferential price of VND600 for all internal and external network calls.

Smaller service provider Beeline is also offering bonuses of 100 per cent card value promotions in the first working week of the Lunar New Year, which it will continue to offer every Tuesday until February 28.

Elizabete Fong, CEO of Vietnamobile, said: “As the first operator to launch a Tet promotion, Vietnamobile’s promotion will be worth up to VND5 billion ($250,000).”

“Our customers will have a chance to win not only thousands of bonuses everyday, but also the biggest golden SIM card in Vietnam, weighing at one kilo worth VND1 billion ($50,000).”

Vietnamobile will create opportunities for their customers to multiply 10-fold when they buy a card worth more than VND50,000 ($2.5)

Vietnamobile also recently unveiled their most attractive surprise low-cost to talk customer care programme targeted at pre-paid subscribers. As the part of the programme, for every VND1,000, customers can make 60 minutes of online voice calls. Customers can save 99 per cent of the cost of such calls against the normal tariff.

Beginning the Lunar New Year, the service provider is offering three gold days for customers starting from February 2, providing 100 per cent of the card value as a bonus.

A MobiFone representative said: “The promotion programme is based on real situational demands and will see us sharing the costs with customers”.

Source: VNS